Branding & Visual Identity
Georgia West

Georgia West is a ‘punk country Americana garage rock band, currently based out of Northern California. Born out of the bristlecone pines, Georgia West is possessed by a south of somewhere cowboy soul and a cosmic, coastal country beat’. The visual identity included iterations of wordmarks designed to reflect retro/vintage aesthetic, recalling 1970s classic rock artwork with a Southern-inspired edge. Design work included colourway alternatives; Show event promotion poster artwork combined archival American imagery and collage elements rendered in pop art palettes; vintage-inspired wordmarks, and vinyl artwork concepts.

Client: Georgia West [band] | Role: Art Director, Designer | Scope: Graphic Design for Print and Digital