SuiteWorld Food Bank Cans

Oracle NetSuite hosts its annual conference, SuiteWorld, every year as a way to educate, connect, and uplift their community and customers. For our Food Bank activation at SuiteWorld ‘23, we developed separate bespoke sets of food cans for NetSuite’s 14 nonprofit food bank partners designed to creatively communicate the individual organization’s key features: everything from mission statements, history, community partnerships, campaigns, and statistics.

Our design system built on NetSuite’s expanded color palette, and drew on references to vintage illustration, artisan food product design, and retro-inspired typography. The design sets are anchored in the primary palette color and secondary accent borders, with each layout distinct and accommodating of the unique highlight content per organization. The full set totals 112 bespoke designs for 14 distinct food banks.

About

Client: Oracle NetSuite

Agency: Cogs & Marvel

Role: Graphic Designer

Media: design for print / experiential

Art Director: Adriana del MarToledo Vargas

Creative Director: Sheila Milani

Copywriters: Greg Schram, Erik Miller

Scope: Graphic Design, Print Production Art